Who would be the audience for your media product?

I believe that the audience for my media product would be mainly young males from the age range of 16-25.  I think this because for my market research I conducted an online questionnaire (the results of which can be viewed here) and around 80% of them were males.

As for the age range, because the music in the magazine is mainly new rock/alternative music i would think that it would draw the attention of a younger audience rather than an older one.  I knew from the start that I wanted to aim for this age range and my music magazine has been designed as such.  This is because this age range contains people who would be likely to visit concerts and be heavily involved with music.  This gives me a target audience who should have some disposable income and would be interested in products like mine.